Best of the Best 2023

VIEW TABLE OF CONTENTS

RETIREMENT PLAN SUPPORT & ADVISOR SERVICES 401(k) Service

CANDIDLY

Student Loan Retirement Match Program

With the passage of SECURE 2.0, Candidly has brought to market a compliant solution for the student loan retirement match provision which allows employers to match employees’ student loan payments with retirement contributions. With its deep and reliable connectivity to the student loan servicers, Candidly is able to provide accurate and ongoing verification of student loan payments to facilitate the match program. With its personalized user

experience, Candidly can help participants participate for the first time or maximize their match. Recordkeeperss can better meet their retirement participation goals and employers can fuel retention and engagement with a program that ignites participation amongst a large cohort of people who have traditionally prioritized paying down student debt over saving for long term goals like retirement.

Candidly is an AI-driven student debt and savings optimization platform that empowers users to move beyond their student debt and into building wealth. Candidly partners with employers, retirement recordkeepers, and financial services companies to deliver its solution to borrowers in the workplace. The platform helps users optimize their student loan repayment strategies, access forgiveness programs, and employ strategies to make extra payments on their student loans. Candidly also provides financial content, and a curated lending marketplace that enables users to access the lowest cost of capital when borrowing to pay for college. Candidly also facilitates employer-sponsored benefits like tax-free contributions to student loans and SECURE Act 2.0-compliant student loan retirement match programs. In 2022, Candidly added prominent distribution customers and partners including Guild, Empower, Lincoln Financial Group, and Vanguard, joining existing partners including UBS and Fiserv, positioning Candidly to reach and serve over 35M Americans.

143 WealthManagement.com

*NOTE: Company descriptions are effective as of the date of nomination submission (February – May 2023). For updated facts and figures since that timeframe, please contact the nominated company.

Powered by