Insights & Innovation Outlook

15 OUTLOOK

INSIGHTS & INNOVATION

JENN WHALEY SVP Client Services & Strategy, OvationMR

“We are in the age of accessibility. People are more accessible than ever, but what’s important is just because people are more accessible than ever, doesn’t necessarily mean that it’s the time to just bombard them with tons and tons of questions. Be very intentional about the questions you want to ask people, and be very cognizant of their time when you’re approaching them.”