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TECHNOLOGY PROVIDERS Chief Marketing Officer of the Year
SNAPPY KRAKEN
Angel Gonzalez
As CMO of Snappy Kraken, Angel Gonzalez has been responsible for hiring, coaching, coordinating, and leading efforts related to positioning, branding, demand generation, and product marketing.
Snappy Kraken is an award-winning marketing technology firm that provides marketing automation, personalized website design and bold, unique marketing campaigns for the financial services industry. Data-informed decision-making drives each marketing campaign. Snappy Kraken received the 2022 Wealth Management Industry Award in the area of Digital Marketing Campaign of the Year for its Blend Out campaign. The prior year, Snappy Kraken won the WMIA Social Media Leadership for Technology Providers award for its annual marketing research report, and the Marketing Automation for Technology Providers award for its “Cold to Gold Framework”. Recognized by Benzinga in three categories in 2020 as well as by MarTech Breakthrough as the best overall content marketing software three years in a row, Snappy Kraken ranked number eight and number three respectively on the last two Financial Planning Best Fintechs to Work For lists.
191 WealthManagement.com
*NOTE: Company descriptions are effective as of the date of nomination submission (February – May 2023). For updated facts and figures since that timeframe, please contact the nominated company.
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