With AI readily accessible, caterers can leverage this new technology to build more efficiency into their workflows and reduce time spent on routine tasks. After all, repeating the same processes over and over is a waste of time—letting AI take over allows you to dedicate your brainpower elsewhere in your business to maximize your efforts. “The future is all about balancing efficiency with creativity,” says Sanchez. “The brands that blend tech with personal service will stand out. Companies that thrive will be the ones that fully embrace AI and tech tools and find ways to integrate them into every part of the business.” Inclusive business In today’s diverse society, catering businesses face an evolving landscape that demands more than just excellent food and service. As client expectations shift toward inclusivity, caterers have a unique opportunity to enhance their offerings and build stronger connections with their communities. Embracing inclusivity not only fosters a welcoming environment for all clients but also positions caterers for success in a competitive market. Inclusivity in catering means creating an environment where everyone feels valued and catered to—literally. With dietary restrictions on the rise, including allergies, veganism, and gluten intolerance, it’s crucial for caterers to recognize and accommodate these needs. To put this into perspective, Centner says that 75% of the menus being requested are predominantly gluten- free, dairy-free, or vegan. “Inclusivity has become more than just a box to tick,” adds Centner, “it’s woven into how we plan and execute every event.” Beyond dietary concerns, inclusivity extends to cultural representation. Events celebrating diverse traditions and backgrounds provide a platform for caterers to showcase a variety
Every caterer knows the importance of displaying common food allergens and dietary information at food stations. Photo courtesy WASIO Faces/SpotMyPhotos
These chicken meatballs are not only Certified Gluten-Free, but they are also free of the USDA Big 9 Allergens including soy, wheat, and dairy. They’re also free of fillers, binders, and breadcrumbs, making them the perfect option for catered events where guests have varying dietary restrictions. Photo courtesy Jones Dairy Farm
Earlier this year Ben Garelick unveiled an AI-generated Barbiecore-inspired wedding photo album, tapping into the pop culture phenomenon. Photo courtesy Special Events magazine
CATERSOURCE ■ WINTER 2024
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