19 ANALYTICS & DATA SCIENCE SPEND & TRENDS REPORT
COLLABORATION
How effectively is the organization utilizing data science insights?
To what extent do you feel that decision makers in sales and marketing organization are aligned with what data science provides?
This is the Somewhat/Fairly portion of this document. It’s possible to look at this positively in that progress is being made. It’s possible to look at this negatively in that we’re not further ahead. We’ll be following-up with the community throughout the year to develop further detail on these answers.
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