Tech Trends Spotted at Catersource + The Special Event TECH TALK By Katie Mast I f this year’s Catersource + The Special Event conference taught us anything, it’s this: the future of events isn’t just bright—it’s beautifully designed, tech-forward, and deeply
The new visual design Move over Pinterest boards—AI is quickly becoming a collaborative partner in the creative process, and event and wedding pros are using more tools to create quick visual concepts, floorplans, and style boards all while offering clients immediate inspiration and customization. The ability to show “what could be” in real time not only shortens the sales cycle—it enhances clarity and excitement with clients and other vendors during the planning process. Tools should assist, not replace Any automation tool is a powerful asset, but a recurring message throughout the conference was this: it’s not a replacement for human connection. Tools like ChatGPT are helpful for brainstorming and drafting, but when it comes to client emails, proposals, or website copy, personalization is key. Always review, refine, and add your authentic voice—your brand is built on more than just automation.
intentional. From smarter tech to deeper client experiences, the evolution of how we work, serve, and scale is in full swing. Our team had a wonderful time in Florida taking in the education, reconnecting with friends and Rock Paper Coin members, and meeting many new people as well! Here’s a look at the top tech trends and takeaways we saw leading the conversation. Client presentation decks that impress Gone are the days of boring proposals and plain PDFs. Today’s event pros are creating stunning, story-driven decks that showcase services with elevated design and amazing clarity. These decks aren’t just a visual aid—they’re a reflection of the brand’s professionalism and creativity. Presentation tools are becoming just as essential as timelines and contracts, helping planners and vendors win clients by painting a beautiful, polished picture of what’s possible.
The future of events isn’t
just bright— it’s beautifully designed, tech- forward, and deeply intentional.
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SPECIAL EVENTS SPRING 2025
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