NRN Interactive Industry Update - Summer 2023

Operator Spotlight Restaurant leaders get candid on growth plans, drive-thru tech and TIkTok trends INDUSTRY INSIGHTS

Wienerschnitzel on how voice AI supports drive-thru staff

https://youtu.be/EVB26hVeKqw

Rusty Bills of Wienerschnitzel talked with Nation’s Restaurant News’ Leigh Anne Zinsmeister about how the 340-unit brand is expanding, both domestically and abroad in such markets as Ecuador and Chile. Plus, hear how the brand is testing AI at the drive- thru and navigating labor challenges with new innovations in the kitchen that support back-of-the-house staff.

Shuckin’ Shack catches on with low-tech focus on hospitality and seafood

https://youtu.be/IFxoI-IBNf8

Jonathan Weathington of Shuckin’ Shack Oyster Bar shocks Nation’s Restaurant News’ Leigh Anne Zinsmeister by ignoring the buzz around restaurant technology. For this chain built upon cold beer, fresh seafood, and authentic coastal hospitality, the focus is on the customer experience above all. Listen to how this CEO seeks specialized partners to cultivate his brand’s rabid following.

Mesero gets back to growth by investing in tech and “homegrown” talent

https://youtu.be/1YljOzBTLL0

Trey Dyer of Mesero shares his expansion plans with Nation’s Restaurant News editor Sam Oches, including how the chain leverages technology to develop its team members for the long haul. Discover how the brand tackles labor challenges with cutting-edge solutions like better sales forecasting and data-driven scheduling, which ultimately leads to enhanced customer service and better retention.

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