Proposal for Social Media Services for Pelham School District
27251 Wesley Chapel Blvd Suite 403 Wesley Chapel, FL 33544 (813) 846-9236
PREPARED FOR: KellyRambeau Director ofNutritionandWellness PelhamSchool Distrct
www.NxtGenNetwork.com
ABOUT US
NxtGen Network is a Creative Agency built on relationships that is passionate about telling stories and empowering others through innovation.
Our family is made up of experienced K-12 leaders & specialists.
Marlon Gordon Marlon is the Co-Founder & CEO of NxtGen Network. Previous to the creation of NxtGen Marlon spent four years as a Senior Account Manager for one of the country’s leading K-12 software providers and before that three years at Pasco County Schools in the Food and Nutrition Services department where he was the IT Program Manager responsible for the team that handled any and everything IT related
within the 80+ schools in the program. Amanda Venezia
Amanda is a Co-Owner of NxtGen Network and the Director of Dining Services in Londonderry, New Hampshire. Amanda has over 15 years of experience in restaurants and hospitality and over 10 years of experience in school nutrition. Her love of social media marketing has put her small New England district on the map and she has won such awards as this year’s FoodService Director Magazine 2019 Rising Star and the New Hampshire 40 under 40 award. Breanna Gustafson Breanna graduated from Bridgewater State University where she earned her Bachelor’s degree in Communication, Film, & Media. After working in the Boston and Cape Cod television market she moved down to Sunny Florida and filled Lee County’s first marketing role for Food & Nutrition Services. Breanna holds her Master’s Degree in New Media & Marketing. Michael Mang Michael Mang is currently the Director of Operations for NxtGen Network. He holds a B.S degree in Entertainment Business and a A.S degree in Audio Engineering. Before NxtGen Michael was a Projects Specialist at HSN for 13 years where he managed the live show and set up and trained hosts and guests on products being sold. Michael also worked for Pasco County School’s Food and Nutrition Services as a Technology Specialist where he and his team managed everything IT related within food service. Melissa Mayer Melissa has been working with school nutrition professionals for over 12 years. Beginning her career as a graphic designer for a design company that specializes in branding and signage for school food service programs, she now focuses her talent on helping other companies that support her school nutrition passion build their brands and market their services. Melissa attended Indiana Wesleyan University where she studied graphic design and intercultural studies. Among her graphic design abilities, her favorite parts of design are layout, social media advertising, and brand cultivation.
Analysis Statement
The Pelham Nutrition Services Department prepares and serves a variety of healthy meals with an emphasis on whole grains, fruits and vegetables that are offered to students and staff throughout the district. One of the goals of the Pelham Nutrition Services Department is to increase meal participation through community outreach and engagement. Implementing a strategic social media marketing plan will lead Pelham's Nutrition Department to success by engaging and educating key stakeholders. . Here at NxtGen Network, we know that it takes a focused effort based on education and brand storytelling.
We understand that in today’s media landscape, people consume information in many different ways. We will create a marketing plan utilizing custom crafted social media campaigns and content designed for distribution through Facebook. Together, Pelham's Nutrition Services Director Kelly Rambeau will work directly with the NxtGen Network creative marketing team to generate social media content. A shared drive will be created for sharing photos and videos with the NxtGen creative team and from there it will be transformed into published content across social media platforms. Proposed Solution You have a need, we have a solution.
Approach & Deliverables NxtGen Network has a combined 30+ years of marketing experience that will be used to ensure that your project is a success. Social Media Content Generation & Management We will work with you to create a clear and consistent message designed to be relatable, emotional, build trust and build brand awareness. Promotion Planning Our team will work closely with your menu planners and staff to plan and promote events including but not limited to National School Lunch Week, National School Breakfast Week, and School Lunch Hero Day.
All monthly packages are no-contact and billed monthly. You can cancel anytime.
NxtGen Network LLC 14004 Roosevelt Blvd Ste 601B Clearwater, FL 33762 US +1 8446984361 info@nxtgennetwork.com
Estimate ADDRESS Kelly Rambeau Pelham School District
ESTIMATE
1027
DATE
05/14/2021
DATE
DESCRIPTION
QTY
RATE
AMOUNT
Social Media Management
- Social Media Management- Three Facebook posts per week. One day a week we can share the performance of the posts, audience reach, etc. - Content Generation- NxtGen Network will work together and with Pelham to create content that will be shared across Social Platforms. - Promotion & event planning
12
500.00
6,000.00
*Can be billed monthly or annually
Social Media Promo Video
- Videos can be 30 - 60 seconds - Highlight video created specifically for social media - $200 - $500 depending on complexity
1
0.00
$6,000.00
TOTAL
Accepted By
Accepted Date
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We look forward to working with you.
27251 Wesley Chapel Blvd Suite 403 Wesley Chapel, FL 33544 (813) 846-9236 "We live in the future so you can thrive in the present."
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