DOUG HEALY SENIOR DIRECTOR, CONSUMER INSIGHTS - GATORADE, PepsiCo
“We must push for what we believe in. In the end, it’s the people that build this strategy or come up with the big actionable idea. This is what’s going to grow the business. How do we change our equity? How do we turn ourselves from being a data function to a strategy function, from a methodology function to an impact action business growth function?”
INSIGHTS & INNOVATION OUTLOOK H1 2024 17
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