ERICKA PODESTA M c COY CHIEF MARKETING OFFICER, Resonate
“It is going to be turbulent. You have this disruptive technology now that everybody’s trying to figure out, and that’s only going to continue to permeate everything. There is a presidential election, which tends to put a lot of uncertainty into the markets. The consumer knows that, and they’re already starting to pull back on spending. But we’re going to face it with optimism.”
INSIGHTS & INNOVATION OUTLOOK H1 2024 13
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