OPERATOR SPOTLIGHT
Gabe Alonso, VP of Integrated Marketing at El Pollo Loco, talks with Nation’s Restaurant News executive editor Alicia Kelso about the role of influencer marketing in the restaurant industry and strategies for businesses of all sizes to leverage it effectively. See how influencer marketing, particularly micro- and nano-influencers, can benefit brands of any size. EL POLLO LOCO Chris Porcelli, CEO of Walk-On’s Sports Bistreaux talks with Nation’s Restaurant News senior editor Ron Ruggless about the brand’s growth strategies, including off-premise dining. Porcelli, shares his vision for Walk-On’s as a family-friendly sports bar and explains the goal of creating a lively, stadium-like atmosphere in their venues. WALK-ON’S SPORTS BISTREAUX
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