Day 2 R&D, PRODUCT DEVELOPMENT, EXPERIENCE & DESIGN track (continued)
12:00PM Disrupting From Within: Distinguishing Between Vision, Strategy & Roadmap
Marci Ruman Global Innovation Strategist, Kimberly-Clark
As a follow-up to her FEI 2024 presenta- tion – Partnering with Your Disruptor, Marci Ruman takes it a step further at FEI 25. Dive into the delicate balance between advanc- ing your existing product offerings and lean- ing into new ones that have the potential to make your current ones obsolete. Her talk clarifies the distinct roles of vision, strategy, and roadmaps and their interplay required to deliver a diversity of innovation types. • Vision : Avoid creating a vision that is con- straining and prescriptive as well as one that’s broad and nebulous.
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• Strategy : Recognize the many dimensions of innovation – product, process, posi- tion, and paradigm, prioritize and enable them. • Roadmap : Be prepared for the most com- mon challenges in executing your plans. Attendees will gain valuable insights into managing the complexities of innovation for sustainable growth.
1:45PM AI as a Thinking Partner: Your Companion for Innovation and Creativity (Collective Intelligence Workshop Part II) Generative AI has the potential to be one of the most powerful creative partners you could ever imagine. AI as a Thinking Partner is designed for professionals who want to make AI a practical part of their daily work. Imagine having a mentor, experienced friend, or colleague at your side, supporting you in ways that align with your unique goals.
Prapti Jha Former Design Strategy & Research Design Thinking & Innovation, Harvard University
• Focusing on how Human In- telligence guides and refines AI Outcomes • Breaking down AI concepts into simple, approachable terms • Demonstrating how AI can enhance creative thinking and decision-making.
• Using AI as more than just a task automation tool; it can be a collaborator that sparks new ideas, identifies patterns, and offers fresh perspectives on challenges. • Learning how to use AI as a creative and strategic part- ner in innovation
• Exploring the fundamentals of merging HI+AI to unlock Collective Intelligence in your everyday work
By the end, the most important takeaway is—You can do it!
56 • FEI25
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